Appointment setting that books qualified meetings on the calendar.
TL;DR. TechSure books qualified B2B meetings for your sales team. We work from your ICP, your calendar, and your messaging. We run sequences, qualify, book, and confirm. Standard targets are 65 percent show rate and 25 percent qualified-to-meeting rate, with your actual numbers published on the engagement dashboard.
What does TechSure's appointment setting service actually book?
We book qualified meetings for your sales team. Inputs are your ICP, your calendar, and your messaging. Outputs are confirmed meetings with the right decision-maker, prep notes attached, and a follow-up cadence that runs without you.
What we book, in plain terms
- B2B sales appointments with decision-makers
- Demo and discovery calls for product teams
- Implementation scoping calls for post-sale teams
- Renewal and expansion conversations for customer success
- Event and webinar follow-ups for marketing teams
- Recruiting and screening calls for talent teams
A live demo of this discipline's workflow mounts here. Static metrics shown until then.
How does the appointment-setting workflow run?
Six steps, instrumented end to end. Each meeting is qualified, scheduled, confirmed, and prepped before your sales team sees it.
The six-stage workflow
- List build. We work from your CRM, your ICP, or a list we build for you. Duplicates are dropped.
- Outreach. Sequenced email and call. We test subject lines and openers against the list.
- Qualify. When a prospect shows interest, we run a short qualification: need, timeline, authority, fit.
- Book. We book a slot using your calendar tool, with the right AE on the invite.
- Confirm. A 24-hour reminder and a 1-hour reminder. No-shows trigger an instant rebook.
- Prep. A short brief on the prospect, the company, and the qualification lands in the AE's inbox 30 minutes before the call.
How is the engagement structured, and what does it cost?
Statement-of-work, with a fixed monthly retainer sized to the meeting volume, ICP scope, and channel mix. We do not bill per meeting. The retainer covers the SDRs, the engineers, the messaging, the dashboard, and the named account owner.
What the monthly price covers
- Named SDRs trained on your ICP, your messaging, and your calendar
- A TechSure engineer on the pod, owning the calendar and CRM integrations
- QA pass on every booked meeting before it lands on an AE's calendar
- Engagement dashboard with live outreach, qualification, and show rates
- Weekly review with the named account owner
FAQ
Common questions on Appointment Setting
What does TechSure's appointment setting service actually book?
We book qualified meetings for your sales team. Inputs are your ICP, your calendar, and your messaging. Outputs are confirmed meetings with the right decision-maker, prep notes attached, and a follow-up cadence that runs without you.
What show rate and qualification rate can you commit to?
Standard target is a 65 percent show rate and a 25 percent qualified-to-meeting rate. We publish your actual numbers on the engagement dashboard, broken down by source and segment.
Do you handle cold outbound, or only inbound requests?
Both. About 70 percent of our appointments come from outbound sequences on lists we build or that you provide. About 30 percent are inbound reconfirmation: speed-to-lead on demo requests, contact-form fills, and event replies.
Who writes the outreach sequences?
We do, on your brand voice. We start with 3 to 5 sequence variants per persona, run them for 2 weeks, and prune the underperformers. A senior copywriter reviews every email before it goes out.
What time zones do you cover?
Our SDR team covers US, UK, and EU business hours. We do not run calls overnight. If you sell into APAC, we partner with a vetted APAC team that we co-train on your messaging.
Have a workflow that needs a team behind it?
Send a brief. We come back in 24 hours with a scope, a price band, and a named engineer.
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